VISUAL DESIGN・VFX・CGI・DESIGN
The Story
A biomechanical being brought to consciousness through the power of music via her Beats By Dre headphones in 30 seconds. The VFX emit from her headphones and create a sonic silvery landscape around her. The effects overtake her and she is transformed from a silvery cyborg to pink human. The world around her reflects this change.
Intro
Beats tapped internet it girl Emma Chamberlain for its campaign called "The Beauty of Immersive Sound", spotlighting the brand’s new colorways of Studio Buds + in “Cosmic Silver” and “Cosmic Pink.” This campaign, aimed to merge the realms of technology, beauty and fashion through a futuristic lens as Chamberlain shifts from intergalactic and ordinary to glamorous and future-proofed.
.png)
Our Role
Taishi Yagyu has collaborated with Wolf&Crow developing the egg, destruction FX, the lighting and shading for some shots and some R&D for the film. All CGI has done in Houdini and rendered with redshift.
Credits
Client: Beats By Dre
Campaign: The Beauty of Sound
Senior Producer: Eric Rasco
Brand Lead: Elena Lee
Brand Intern: Maylane Gerber
Talent Lead: Cameron Azoff
Talent: Emma Chamberlain
Director: Andrew Thomas Huang
Production Company: Object & Animal
Executive Producer: Justin Benoliel
Producer: Stine Moisen
Production Supervisor: Shawn Janoski
Asst. Prod. Supervisor: Michael Nicholas
1st AD: Gail Shand
2nd AD: Craig Sackett
Cinematographer: Laura Merians Gonçalves
1st AC: Ethan McDonald
2nd AC: Alan Certeza
DIT: Jesse Taylor
CLT: Warren Purfoy
ACLT: VIncent O'Carroll
SLT: Mykaila Williams
SLT: Brent Wilson
VFX Supervisor: Gavin Miljkovich
Board Operator: Erica D. Hayes Hyphenate
Driver: David Galadjian
Key Grip: Rudy Covarrubias
BB Grip: Gabriel Borquez
Grip: Luis Rubio
Dolly Grip: Jim Saldutti
Hyphenate Driver: Eric Covarrubias
Prop Master: Leone Reeves
VTR: Jarrod Butler
PA: Jesse Navarro, Damien Pettway, Honour Norman, Brazton Thompson, Bella Chetti, Andrew Aldovinos, Ben Nakhuda, Ionut Popescu
Agency: Anomaly
GCD: Jeremy Wirth
CD: Zach Myrow
Senior Art Director: Chloe Friedman
Senior Writer: Giovanna Staffos
Business Director: Zach Henderson
Account Supervisor: Jackie Rose
Post Production: Wolf & Crow
Executive Producer: Kevin Shapiro Operations Manager : Liz Tenan
Editor: Zachary Kinzinger
VFX: Adam Swaab, Brandon Lester, Montana Casey, Taishi Yagyu, Kevin Stein, Nick Deboar, Hernan Santander, Pipe Camara, Ilya Lindberg
Colorist: Dante Pasquinelli @ Ethos Studio
Music: Mr. Pape
